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Jacqueline Wilson-Smith, Founder & CEO

Jacqueline Wilson-Smith is the Founder & Chief Executive Officer of Sustainable Innovation Company, an independent Board Director, Chair and Founder of various agri-food & member-based organisations. She leverages 25 years of practical experience in design thinking, innovation process, strategic marketing, consumer insight, global trends, sustainability frameworks, translating research, commercialisation, and a global network.​

Jacqueline has been driving strategy, purpose-led marketing and sustainable transformations in agriculture and food since 1995 when she switched from being an EY accountant into an agile innovator; holding global roles with McCormick, Gourmet Garden, Mondelez, Constellation and Hardy Wine Company.  In 2015, she co-founded not-for-profit, Food & Agribusiness Network (FAN) and stepped down as Chair in 2019. ​​

On a mission to catalyse impactful innovation and radical change, she founded the Sustainable Innovation Co. in 2019, to facilitate ideation workshops and strategic planning for agri-food clients with a sustainability framework. ​

Jacqui is also an independent Board Director for Meat & Livestock Association (MLA), Food Agility CRC, and Travellers Choice, and is the Chair of the Agrifutures Ginger Advisory Panel. In 2017, Jacqui was the Queensland recipient of the AgriFutures Rural Woman’s Award. ​

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